Shaina and Reach PR has been an amazing experience for our brand as we dived into our first major PR push for Dandies Marshmallows. Shaina quickly became a member of our team. Always willing to go above and beyond and offer a helping hand, even when it was outside of the scope of our normal projects. Her willingness to vet potential marketing opportunities and to make honest and realistic recommendations has been immensely helpful.For our PR efforts, Shaina delivered immediate results. One of her strongest traits has been constantly monitoring what we were doing in other areas of our marketing and bringing it into her efforts. It allowed her to constantly innovate with new areas for us to get coverage. Who would’ve thought cocktail publications would ever cover a marshmallow company?I would also like to note how personable and funny Shaina has been. It’s one of the killer qualities that I’m sure helps her go a long way in spreading the gospel of her clients!
Shaina is one of the best Public Relations professionals with whom I have ever worked. Her experience in strategic Public Relations planning and execution, combined extensive knowledge of the natural products industry enabled her to help us to increase our visibility in our market, and grow the Bakery On Main brand. As an added bonus, Shaina’s energy, passion for natural living, and positive professional attitude made her an outstanding member of my “team”.
Shaina and Reach PR have expertly handled our public relations for over two years. She’s been a trusted voice on our team, bringing a depth of knowledge and experience, and creative energy to everything she does. Shaina has made it possible for our marketing team to improve and effectively grow new channels. I am particularly impressed by the strategic thinking and insightful perspective that Shaina has brought to our communications planning. She developed an influencer program for our brand that has exceeded our expectations because of Shaina’s ability to think through all the important details and then manage them to completion. I don’t think there’s anything Shaina can’t do - and do well!
If you are in the market for a solid tier 1 public relations manager or contact I would look no further. Shaina has consistently delivered the best of the best in terms of product reviews and coverage at some of the nations top consumer publications. The short list includes Good Housekeeping, Shape Magazine and Health to name a few.
Shaina is one of the smartest and creative PR persons I have had the pleasure of meeting. She goes far beyond the normal course of PR work and her clients are extremely lucky to have her.
Shaina sets herself apart in the PR world by delivering an extremely high level of service for her clients. By intentionally keeping a limited client list she really is able to go above and beyond in meeting her client’s expectation. She truly feels like an extension of your team...very dedicated, detail-oriented, full of ideas, and a pleasure to work with.
Shaina helped our company with national media coverage for two different campaigns. Both times she secured national media(!) for us and our clients on Tier 1 outlets in less than 30 days. She is AMAZING at delivering results and easy to work with — a rare combination in PR. I recommend her 100% as a PR rock star!
Shaina and I have worked together for more than five years, since I was at Prevention through to my current position at Health. She’s everything you’d want to see in a public-relations individual: She responds to my queries quickly (and sends me relevant information—very important!), gets samples delivered in a timely manner, and eagerly answers questions.
Shaina is an outstanding public relations professional, committed to delivering truly the first-class client service like none else. Every little request Shaina would endorse with passion, coming up with more creative ideas along the way. Working with her on a media outreach for SkyTechSport has been both a great pleasure and a keystone of our launch campaign overall success.
I have worked with Shaina on multiple campaigns over the past several years. She develops creative PR strategies for the companies she represents and successfully presents those ideas to bloggers like myself to implement. Her campaigns are detailed, original, and professional. It is always a pleasure working with her and the companies she represent.
Shaina- you got us on GOOD MORNING AMERICA and listed on PREVENTION Magazine! This is very exciting for Coleman Natural Foods. Thank you for everything from your creativity to your quick response and most importantly: I want to thank you for the genuine enthusiasm of your service to us and our brands. It’s a pleasure to work with you.
Merely seeing Shaina’s name brings a smile to my face, because it reminds me of the years she orchestrated our public relations efforts. Shaina’s professionalism is only eclipsed by her public relations prowess and dedication to achieve campaign goals. I recommend Shaina, as she is everything you want on your team.
As a blogger, Shaina and I have worked together for several of her clients. She is professional, educated about her client’s product, quick to respond to questions or concerns - in short, a dream publicist (and I work with scores on a daily basis vying for a possible review on my site.) I wish I could hire her for myself!
Reach Public Relations 2014